OnePlus just had a shockingly good quarter in Europe

OnePlus just had a shockingly good quarter in Europe


OnePlus experienced explosive growth in India last quarter, according to Counterpoint Research, and official data shared in a recent interview with Android Authority shows that OnePlus also performed well in Europe.

OnePlus sales soared almost 400% in Europe last quarter

The Head of Strategy at OnePlus Europe, Tuomas Lampén, has revealed that sales in the European Union soared 388% in the first three months of 2021, compared to the same period in 2020.At the same time, revenue shot up by 286% thanks to the strong performance of OnePlus’ flagship devices. Premium smartphones accounted for 65% of total EU revenue in Q1 2021, with the rest presumably coming from the affordable Nord line and accessories.

Lampén didn’t share any initial data about the OnePlus 9 and OnePlus 9 Pro — two of the best phones around — but pre-orders didn’t kick off in the final week of the quarter. So it’s very likely that the previous-gen OnePlus 8T played an important rule between January and March.

The chip shortage shouldn’t impact OnePlus

Smartphone manufacturers around the world are facing supply issues now due to a shortage of chips, but OnePlus is confident about its European supply and doesn’t expect a big impact in the immediate future.Lampén said the following in reference to Qualcomm and others:

OnePlus’ Head of Strategy this will continue to be the case even when the company chooses to launch future devices, meaning supply of the OnePlus 9T shouldn’t be affected either. 

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